What is Hyaluronic Acid and how does it work?

What is Hyaluronic Acid and how does it work?

So many ingredients go into a skincare product that consumers find it extremely tedious finding out the function of each one. In this post we will explain the nature of Hyaluronic Acid and the role it plays in skincare. 

Hyaluronic Acid is a humectant. What is a humectant you might ask? In skincare, a humectant is an ingredient that helps attract moisture, be it from the air or deeper in the skin. Think of Hyaluronic Acid as a sponge but more powerful. It is not the source of hydration but it will absorb and retain for a long time the moisture it is provided or that it will attract from the environment.

It is important to distinguish between a humectant and a moisturizer. A moisturizer is the source of hydration whereas a humectant will attract moisture and have it “locked in” so it’s not lost to the environment and your skin remains hydrated.

Hyaluronic Acid can attract up to 1000 times its weight in water which makes it one of the most powerful humectants in skin care. Once applied, it goes deep into the skin layers and holds moisture. Your skin will become soft, hydrated and plump immediately after application and if used for 4 weeks, it will show remarkable improvements in wrinkles and fine lines while also improving the elasticity of your skin.